Charming and Disarming

  • Client Dollar Shave Club
  • Role UX, IA + XD
  • Platform iOS + Android

iOS + Android apps for Club Members (+ Acquisition)

With a strong, established brand and ~2M members, both apps are designed for members while still providing a swift experience for acquisition and onboarding. Members can easily manage their account, shop, explore and opt-in to status and promotional messaging. Flows and features are designed/optimized with hybrid research, testing and member-centric design.

The UX and UI leverage patterns unique to mobile use and iOS + Android platforms.

Apple Store or google Play Store

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