UCLA FEMBA Program

Content Strategy, Info Architecture, Prototype

UCLA-centric messaging transformed into an inspirational plan for your future.

Instead of UCLA's view of UCLA Anderson School of Management, I inverted it to present the current-student, alumni and faculty perspectives while promoting GAP, their Global field study program.

An overall objective was to prove the value of UX by designing a scalable model for other UCLA programs on their current CMS platform. We met this objective based on this content model.

VIEW LIVE SITE

View older projects

TOP